lill

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<channel>
	<title>lill</title>
	<link>https://lillianoconnor.com</link>
	<description>lill</description>
	<pubDate>Mon, 17 Feb 2025 00:24:38 +0000</pubDate>
	<generator>https://lillianoconnor.com</generator>
	<language>en</language>
	
		
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		<title>Tito's Spokescart</title>
				
		<link>https://lillianoconnor.com/Tito-s-Spokescart</link>

		<pubDate>Fri, 10 May 2024 15:58:46 +0000</pubDate>

		<dc:creator>lill</dc:creator>

		<guid isPermaLink="true">https://lillianoconnor.com/Tito-s-Spokescart</guid>

		<description>
	
Every liquor brand has a celebrity spokesperson these days. So we made a campaign about a magical bar cart that travels the world delivering good times and vodka instead.

	Tito’s &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; The Good Gets Great With Tito’sTeam: Brett Simone, Liz Delp, Vahbiz Engineer
Director: Luisa KrachtFeatured: Adweek /AdAge&#38;nbsp;/Muse By Clio


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		<title>HubSpot</title>
				
		<link>https://lillianoconnor.com/HubSpot</link>

		<pubDate>Fri, 10 May 2024 17:06:34 +0000</pubDate>

		<dc:creator>lill</dc:creator>

		<guid isPermaLink="true">https://lillianoconnor.com/HubSpot</guid>

		<description>
	
We delved into the dark side of business software with a head-spinning, ear-steaming desk-shattering anthem for HubSpot.

	HubSpot &#38;nbsp;&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;  &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;&#38;nbsp;And That’s Why We Use HubSpotTeam: Brett Simone, Craig Gerringer, Jonathan HirschDirectors: Rick Darge, Ian Pons JewellFeatured: AdAge Editors Pick , Vimeo Staff Pick


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	<item>
		<title>Tito's Spokescart &#124; The Sequel </title>
				
		<link>https://lillianoconnor.com/Tito-s-Spokescart-The-Sequel</link>

		<pubDate>Mon, 17 Feb 2025 00:24:38 +0000</pubDate>

		<dc:creator>lill</dc:creator>

		<guid isPermaLink="true">https://lillianoconnor.com/Tito-s-Spokescart-The-Sequel</guid>

		<description>
	
They say sequels are never as good as the original. But they’ve probably never seen a sentient bar cart paint someone’s nails before either..

	Tito’s &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; The Good Gets Great With Tito’sTeam: Brett Simone, Mindi Price, India Allen
Director: Luisa KrachtFeatured: AdAge&#38;nbsp;/Muse By Clio


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		<title>Tito's Vodka</title>
				
		<link>https://lillianoconnor.com/Tito-s-Vodka-1</link>

		<pubDate>Wed, 22 Mar 2023 23:17:44 +0000</pubDate>

		<dc:creator>lill</dc:creator>

		<guid isPermaLink="true">https://lillianoconnor.com/Tito-s-Vodka-1</guid>

		<description>
	
Who wants to drink Tito’s when you can use it for mind-numbing, DIY tasks around the house instead? No one! So Tito’s created a line of weird bottle attachments with Martha Stewart that turned this Dry January into DIY January.

	Tito’s &#38;nbsp;&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;  &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; DIY January With Martha StewartTeam: Nick Kaplan, Brett Simone, Liz Delp, Vahbiz EngineerFeatured: The Today Show /CNN / Buzzfeed Adweek Ad Of The Day/ Ad Age / Forbes


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		<title>Urgent Love </title>
				
		<link>https://lillianoconnor.com/Urgent-Love</link>

		<pubDate>Sat, 10 Jul 2021 13:46:32 +0000</pubDate>

		<dc:creator>lill</dc:creator>

		<guid isPermaLink="true">https://lillianoconnor.com/Urgent-Love</guid>

		<description>
	Every 15 minutes, a baby is born withdrawing from narcotics. So we created Opi’s, the first baby company for infants born withdrawing from opioids. We used it to intercept healthy parents and get them to donate to help the mothers of withdrawing newborns.
	
Urgent Love &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;
Opi’s Baby&#38;nbsp;Team: Joe Mongognia, Brett Simone, Brian Lai, Abigail Hoeflinger, Alyssa Gaddis, Ryan Hawthorne
Featured: US News &#38;amp; World Report / Adweek / Yahoo / CBS / Bloomberg


	&#60;img width="1750" height="985" width_o="1750" height_o="985" data-src="https://freight.cargo.site/t/original/i/3a841922a971e3fd91467f5c0e9cd13483f81d93956fc91e489856a266ae7a9d/opis_header_3.jpg" data-mid="113669532" border="0"  src="https://freight.cargo.site/w/1000/i/3a841922a971e3fd91467f5c0e9cd13483f81d93956fc91e489856a266ae7a9d/opis_header_3.jpg" /&#62;


	&#60;img width="1750" height="985" width_o="1750" height_o="985" data-src="https://freight.cargo.site/t/original/i/bbd6943b2cceee2a0facd86d3da351578c63b6f02e5bfee810f3d2123eeb5fe2/opis_kit.jpg" data-mid="113669939" border="0" data-scale="100" src="https://freight.cargo.site/w/1000/i/bbd6943b2cceee2a0facd86d3da351578c63b6f02e5bfee810f3d2123eeb5fe2/opis_kit.jpg" /&#62;
	

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</description>
		
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	<item>
		<title>Constant Contact</title>
				
		<link>https://lillianoconnor.com/Constant-Contact</link>

		<pubDate>Sat, 10 Jul 2021 13:46:33 +0000</pubDate>

		<dc:creator>lill</dc:creator>

		<guid isPermaLink="true">https://lillianoconnor.com/Constant-Contact</guid>

		<description>
	
Constant Contact’s digital marketing tools help businesses get closer to their customers. Much closer. So, we relaunched their brand with a campaign all about customers getting into serious, but totally HR-appropriate relationships with small business owners.

	Constant Contact &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;&#38;nbsp;
Get into A Serious Business Relationship
Team: Nick Kaplan, Brett Simone
Featured: AdWeek, LBB, Shots


&#60;img width="2503" height="1669" width_o="2503" height_o="1669" data-src="https://freight.cargo.site/t/original/i/83deeabb325d86d15fa3aa440bf042177c15aca9943bb29430d79aa27a2ff7ce/Shot_06_2233.jpg" data-mid="172731853" border="0"  src="https://freight.cargo.site/w/1000/i/83deeabb325d86d15fa3aa440bf042177c15aca9943bb29430d79aa27a2ff7ce/Shot_06_2233.jpg" /&#62;
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	<item>
		<title>Downy Wrinkle Guard</title>
				
		<link>https://lillianoconnor.com/Downy-Wrinkle-Guard</link>

		<pubDate>Sat, 10 Jul 2021 13:46:32 +0000</pubDate>

		<dc:creator>lill</dc:creator>

		<guid isPermaLink="true">https://lillianoconnor.com/Downy-Wrinkle-Guard</guid>

		<description>
	
It’s scientifically proven that when you wear wrinkled clothes, people see you as more untrustworthy and unsavory. To launch Downy’s new anti-wrinkle product, we made a few spots where wrinkles make people … assume things.

	Downy &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;&#38;nbsp;
Wrinkles Send The Wrong Message
Team: Joe Mongognia, Brett Simone, Abigail Hoeflinger, Alyssa Gaddis
Featured: AdAge / Ads Of the World / Little Black Book / The Drum


</description>
		
	</item>
		
		
	<item>
		<title>ESPN Title IX</title>
				
		<link>https://lillianoconnor.com/ESPN-Title-IX</link>

		<pubDate>Sat, 15 Jul 2023 18:06:48 +0000</pubDate>

		<dc:creator>lill</dc:creator>

		<guid isPermaLink="true">https://lillianoconnor.com/ESPN-Title-IX</guid>

		<description>
	
Title IX was the first federal law to ban gender-discrimination in sports and education. On its 50th anniversary, we helped ESPN launch their Title IX themed docu-series Fifty/50, and set out to inspire a new generation of women to join the fight for equality.

	ESPN &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;&#38;nbsp;
Title IX Series
Team: Brett Simone, Karin Schwarz


AFTER THE LAUNCH We partnered with illustrator Karin Schwarz to give Fifty/50 a new look, for a new generation of women.&#38;nbsp;


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		<title>Takes You Back</title>
				
		<link>https://lillianoconnor.com/Takes-You-Back</link>

		<pubDate>Sun, 11 Jul 2021 11:56:25 +0000</pubDate>

		<dc:creator>lill</dc:creator>

		<guid isPermaLink="true">https://lillianoconnor.com/Takes-You-Back</guid>

		<description>
	Scent is the strongest sense tied to memory, and the smell of Downy hasn’t changed for 60 years - so your freshly washed closed are basically time machines. It’s science.

	Downy &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; 
Takes You BackTeam: Joe Mongognia, Brett Simone, Alyssa Gaddis, Abigail Hoeflinger


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</description>
		
	</item>
		
		
	<item>
		<title>NBA on ESPN</title>
				
		<link>https://lillianoconnor.com/NBA-on-ESPN</link>

		<pubDate>Tue, 28 Mar 2023 15:36:42 +0000</pubDate>

		<dc:creator>lill</dc:creator>

		<guid isPermaLink="true">https://lillianoconnor.com/NBA-on-ESPN</guid>

		<description>
	
The ‘22 - ‘23 NBA season features more future hall of famers than any season in two decades. With so much talent, so much drama and so many contenders, this season is as close to basketball utopia as we’re ever going to get. So we created a dreamlike basketball utopia, and used it as the backdrop for the whole season.

	NBA on ESPN Anthem 22’ &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; 
It’s A Beautiful Time For BasketballTeam: Brett Simone, Molly Jamison, NJ Placentra, Andrew Kong, Steve Gonzalez


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